The Best Hyper-Casual Games Available For PC + The State Of These Games

Hyper-casual games are mostly available for free. These games are growing in popularity since they provide people with a short escape. There’s no need to spend hours playing and grinding it. Players don’t also have to play it constantly. Since these types of games are now popular, there are also many of them out there. To help you decide which one is the best to play, this blog post will list down 5 of the best hyper-casual games available right now.

The Best Hyper-Casual Games

Crossy Road

One of the best hyper-casual games that you can play is Crossy Road. Your goal is to travel as far as possible. But to do that, you’ll have to overcome various obstacles. There’s the road, where cars are passing by constantly. 

Helix Jump

Another great game to play is Helix Jump, a casual action game. In this game, your goal is to just get the bouncing ball to the bottom of the pillar. To do that, you rotate the pillar, letting the bouncing ball pass by the gaps. But be careful in letting the ball touch a different colored platform or obstacle, as it will result in a game over. 

Skyward

If you’re looking for a hyper-casual adventure game, then you should try Skyward by Ketchapp. It’s a game where your goal is to travel skyward through the platform, using rotating discs. When you attach a disk to a platform, there’s going to be another disc rotating around it. Make sure you attach it to another platform to move. 

Color Road is one of the Hyper-Casual Games

Color Road is another hyper-casual game that’s very fun to play. It’s like an endless runner game, except this time, you’re using a rolling ball. The goal is to travel as far as possible while avoiding obstacles along the way. The most common obstacle you’ll encounter will be 3 balls blocking your path. 

Brick Breaker Mission

Last, but certainly not the least, is Brick Breaker Mission. It’s a simple arcade game where your goal is to just break all of the bricks on the level. Each brick will have a number on them, which represents the number of times it should be hit. You will need to break all the bricks before it reaches the ground.

The State of Hyper-Casual Games

In the last couple of years, the popularity of hyper-casual games has been on the rise. It’s the most popular mobile game genre in many western markets. However, in the east, hyper-casual games are not as popular.

26% of mobile gamers in the UK and 24% of mobile gamers in the US play hyper-casual games. In South Korea, 21% of mobile gamers play hyper-casual games.

Furthermore, hyper-casual games account for 49% of downloads in the US, 41% in the UK, and 9% in South Korea. The revenue share of hyper-casual games is low across all markets – 0.4% in the US, 0.6% in the UK, and just 0.1% in South Korea.

Key Elements of a Hyper-Casual Games

SIMPLE
By simple we mean EVERYTHING! Hyper-casual games should be so simple you can understand them without a tutorial. You just need to download them and start playing. This is the type of game you will play when you have some spare time you want to spend. In other words, a hyper-casual game should be short, easy to play, and instant.

MINIMALISTIC
The user interface of hyper-casual games should be minimalistic. There isn’t plenty of elements, menus, or numbers. Many hyper-casual games only have one button or “controller”. The mechanics behind hyper-casual games are also very simple and straightforward.

INFINITE REPLAY
Hyper-casual games should be able to play infinitely. Repeating a game after game can become dull after a while, hyper-casual games have to contain a variety of attributes to keep the gameplay re-engaging and fun. For this reason, there is always a harder level in the hyper-casual game.

MINIMAL EFFORT
As previously mentioned, hyper-casual games shouldn’t require a set of skills, a learning period, or a high concentration of the game player. Play in public transport, while you’re watching the tv, even on the toilet.

How Do Hyper-Casual Games Monetize?

Hyper-casual games are not only special in terms of their mechanics, but also in the way they monetize.

These games monetize mainly with in-app ads. More precisely, through a mix of rewarded video, playable and interstitial ads. This won’t generate a huge income per user, but the overall game will make up for it in scale.

It usually works like this. Hyper casual developers want to reach as many users as possible, entertain them for a while, and show them a bunch of ads.

This is all great, but you have to be very, very careful about the number of ads you display. According to CleverTap, over one-third of hyper-casual gamers churned from a game because they saw too many ads.

Who Is Playing Hyper-Casual Games?

The key to advertising and monetizing a hyper-casual game is knowing exactly who plays them. Let’s go over the basic demographics of hyper-casual players.

In the US, female to male ratio of hyper-casual players is 55% to 45%. In the UK and South Korea, 60% of hyper-casual players are women and 40% are men.

From that, we can conclude that the majority of hyper-casual gamers are women. When it comes to age, in the US and UK, the majority of players are between the ages of 18 and 34. In South Korea, the majority of hyper-casual gamers are between the ages of 25 and 44. On average, hyper-casual gamers play 3 games and their typical sessions last for more than 20 minutes.

What’s interesting is that hyper-casual gamers use mobile games to express something unique about themselves. Furthermore, they’re attracted to stylized games, rather than realistic ones.

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