Electronic Arts to undergo major changes, EA Entertainment and EA Sports

Electronic Arts (EA) is undergoing a major corporate restructuring in order to “empower our creative teams” and make “faster and more insightful decisions around development.” This includes splitting EA Games and EA Sports, with the former being renamed “EA Entertainment” in order to expand beyond games where possible.

The CEO, Andrew Wilson, emphasizes that the move is to build the future of interactive entertainment on a foundation of legendary franchises and innovative new experiences, which represents massive opportunities for growth. It is not stated how this restructuring will impact the casual enjoyer of EA IP, but it appears to be an internal separation and rebranding of EA’s major studios and leadership structure.

It is worth noting that EA is a major player in the video game industry, and any significant changes to its internal organization and leadership structure could potentially have an impact on the industry as a whole. Additionally, the move to expand beyond games where possible suggests that EA may be looking to diversify its offerings and explore new opportunities in the broader field of interactive entertainment, which could have implications for the company’s long-term strategy and growth prospects.

Laura Miele, who previously held the position of EA’s COO, has been promoted to President of Entertainment, Technology, and Central Development at EA Entertainment. This would involve working closely with other industry veterans like Cam Weber, who will continue to lead EA Sports. Vince Zampella, who is the founder of Respawn Studios and will work under the EA Entertainment umbrella, will remain leading the studios that work on Apex Legends, Star Wars games, and Battlefield.

The changes are aimed at giving Miele and Weber more control over their respective labels, which would provide more flexibility in decision-making and budget oversight. Andrew Wilson will continue to serve as EA’s CEO, overseeing both organizations. In addition, it has been announced that Chief Experiences Officer Chris Bruzzo will be retiring, and Chief Financial Officer Chris Suh will be leaving the company. David Tinson and Stuart Canfield will be taking over their responsibilities, respectively.

This is the latest news on EA’s internal troubles. Before this EA announced that Star Wars: The Old Republic will move to a new third-party developer and there was news of major layoffs in their Australian company, FireMonkeys. While as a fan of EA games, you are unlikely to be directly impacted by this change, it is quite worrying.

What is the reason for Electronic Arts (EA) undergoing a major corporate restructuring?

EA is undergoing a major corporate restructuring in order to “empower our creative teams” and make “faster and more insightful decisions around development.”

What changes are being made to EA Games and EA Sports?

EA Games and EA Sports are being split, with the former being renamed “EA Entertainment” in order to expand beyond games where possible.

Who will lead EA Entertainment and EA Sports?

Laura Miele has been promoted to President of Entertainment, Technology, and Central Development at EA Entertainment, while Cam Weber will continue to lead EA Sports.

What is the aim of the changes being made to EA’s internal organization and leadership structure?

The changes are aimed at giving Miele and Weber more control over their respective labels, which would provide more flexibility in decision-making and budget oversight.

What other changes have been announced along with the corporate restructuring?

It has been announced that Chief Experiences Officer Chris Bruzzo will be retiring, and Chief Financial Officer Chris Suh will be leaving the company. David Tinson and Stuart Canfield will be taking over their responsibilities, respectively.